Two friends of mine have iterated the sentiment that ‘long copy’ might be a thing of the past. We are writing for new readers: SMSers & smart phone (both 420 characters), tablet, and netbook readers, Twitter (140 characters), Google meta-tags with their overview of websites (233 characters), Facebook status updates (changed from 160 to 420 characters), MSN updates 128 characters) and more. We are limited with characters. Therefore, we need to
Get to the point!
My friend, Christina Arenth, writes, “My favorite history writing professor always told us that if we couldn’t say it in two pages, we didn’t have any idea what were talking about”.
Another friend, Aloha Lavina, who used to be a journalist and now writes for a blog, was talking to me the other day and mentioned that Newspapers need to write in shorter format. She said, people don’t want to read long jargon anymore. Today is the day of single sentence paragraphs.
Short. Succinct. Just like this article.
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