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4 Advertising

Disclaimer:  POI Resources are meant for educators to use.  Some sites or videos are not appropriate for children, due to content or inappropriate advertising.  If using a video, please preview in it’s entirety.

Advertising – Websites:

toxel

buysellads

designerdaily

recommendnetwork

adsoftheworld

stanford

angiegentry

fastcompanys

legworkcreative

goodexperience

storyofstuff

funniestcommercials

Program of Inquiry Core
How We Express Ourselves:

 

An inquiry into the ways in which we discover and express ideas, feelings, nature, culture, beliefs and values; the ways in which we reflect on, extend and enjoy our creativity; our appreciation of aesthetic.

4 Advertising:

Key Concepts:form, causation, connection, responsibility

Related Concepts: communication, stereotypes, company ethics

Central Idea: Advertising uses a variety of techniques to persuade inform and/or entertain.

Lines of inquiry:

  • Different forms of advertising
  • The purpose of advertising
  • The techniques of advertising
  • The effects of advertising on children
Videos:

<iframe src=”http://player.vimeo.com/video/4246943?title=0&byline=0&portrait=0&#8243; width=”400″ height=”300″ frameborder=”0″>

Seth Godin at Gel 2006 from Gel Conference on Vimeo.

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